My dream job has always been to write for a fashion magazine. Unfortunately, there aren’t many magazine jobs in the area that I live in so I thought to myself, “Just because you can’t find your dream job, why don’t you create it?” This is how my style blog was formed. I use this blog as a way to express my creativity and escape into the world of fashion which I love so much. But man, creating a blog is HARD. It’s hard and SCARY. Why would anyone want to read my opinions or see how I style my wardrobe? Throughout the process of creating a blog I’ve learned a few things along the way.
When I first started my blog I tried to emulate all of my favorite fashion bloggers in the way they posed, they way they styled their photos and even the way they dressed. Then I realized the world doesn’t need more of the same thing, the world needs more originality! The whole reason I wanted to create a blog was to show off MY style, not anyone else. I find the most interesting people are the ones who are 100% true to themselves and you can see that in what you post. It’s important to figure out what you can offer the world that it doesn’t have already.
The best thing I did was change my style Instagram to a business page so I could see analytics on my posts. I’m able to see when I get the most likes and what types of photos are the most popular. I never realized how much thought goes into the whole process of posting a photo and how important it is to be consistent throughout the week. With my analytics, I’m able to see that sometimes a photo of shoes does better than a photo of lipstick or beauty products. That way I’m able to re-think my posts and decide what my followers want to see.
Whenever I post a photo I think to myself, “Would I ‘like’ this photo if I was scrolling through my feed and it was someone else?” I only post things that I feel like people can relate to because I think the best part about blogging is being able to engage with like-minded people. If even at least one person can relate to my posts or the way I style my clothes then I feel accomplished. We are all in this together and it’s so important to engage!
What have you learned about blogging? Leave me a comment below. xx
Outfit – JustFab